Privacy Policy

Last updated: August 2026  ·  Davina Connect  ·  www.davinaconnect.co.uk

1. Who We Are

Davina Connect is a UK business providing business reviews, business systems, CRM, AI and automation services. We work with businesses to understand how their people, processes, information and systems currently work before recommending or implementing technology.

Our website is www.davinaconnect.co.uk . For privacy or data protection enquiries, contact info@davinaconnect.co.uk .

2. Information We May Collect

Depending on how you interact with us, we may collect:

• Your name and email address
• Your telephone number where you choose to provide it
• Your business name, role and business information
• Information submitted through enquiry, contact or Business Review forms
• Information you provide during meetings, consultations or project discussions
• Communication records relating to enquiries or services
• Technical information such as IP address, browser type, device information and website activity

3. How We Use Your Information

We may use your personal information to:

• Respond to enquiries and communications
• Carry out a Business Review or other service you request
• Prepare recommendations, proposals or project information
• Deliver and manage services agreed with you
• Maintain appropriate business and financial records
• Improve our website, systems and services
• Send marketing communications where we have an appropriate lawful basis
• Meet our legal and regulatory obligations

We do not sell or rent your personal information.

4. Our Lawful Bases

Depending on the circumstances, we may process personal information under one or more of the following lawful bases:

• Contract — where processing is necessary to provide a service you have requested or to take steps before entering into a contract
• Legitimate interests — where reasonably necessary to operate and manage our business, respond to enquiries or maintain business relationships, provided those interests are not overridden by your rights
• Consent — where you have actively agreed to a particular use of your information
• Legal obligation — where we need to process information to comply with the law

5. How Long We Keep Information

We keep personal information only for as long as reasonably necessary for the purpose for which it was collected and to meet any legal, accounting or regulatory requirements.

Enquiry and prospect information will normally be retained for up to 12 months unless there is an ongoing business relationship. Client and financial records may be retained for up to six years where required for business, accounting or legal purposes.

6. Sharing Your Information

We may use trusted service providers to operate our website, communications, CRM, advertising, analytics and business systems. These providers may process personal information on our behalf where necessary to provide their services.

We only share personal information where there is a legitimate business or legal reason to do so and take reasonable steps to ensure appropriate safeguards are in place.

7. Third Party Services

Services we may use include:

• GoHighLevel — CRM, forms and automation
• Meta — Facebook and Instagram advertising and measurement
• Google — website analytics, business tools and video meetings
• WordPress and website service providers — website hosting and functionality

Some providers may process information outside the UK. Where this happens, we take reasonable steps to ensure appropriate data protection safeguards are used.

8. Cookies and Website Analytics

Our website may use cookies and similar technologies for essential website functionality, analytics and advertising. Non-essential cookies are managed in accordance with applicable privacy and electronic communications requirements.

More information is available in our Cookie Policy .

9. Your Data Protection Rights

Depending on the circumstances, UK data protection law may give you rights including the right to:

• Request access to personal information we hold about you
• Ask us to correct inaccurate or incomplete information
• Request erasure of personal information in certain circumstances
• Ask us to restrict processing in certain circumstances
• Object to certain types of processing
• Request data portability where applicable
• Withdraw consent where processing relies on consent
• Complain to the Information Commissioner's Office

To exercise your rights, contact info@davinaconnect.co.uk .

10. Data Security

We use reasonable technical and organisational measures designed to protect personal information against accidental loss, unauthorised access, misuse, alteration or disclosure.

11. Complaints

If you have concerns about how we use your personal information, please contact us first so we can investigate the issue. You also have the right to complain to the UK Information Commissioner's Office.

ICO website: ico.org.uk .

12. Changes to This Policy

We may update this Privacy Policy when our services, systems or legal obligations change. The current version will always be published at www.davinaconnect.co.uk/privacy-policy .