Your privacy matters. This policy explains what information we collect, how we use it and your rights under UK data protection law.
1. Who We Are
Davina Connect is a UK-based business providing AI-powered lead management and automation systems for service businesses. Our website is www.davinaconnect.co.uk and you can contact us at info@davinaconnect.co.uk.
2. What Information We Collect
We may collect the following personal information when you use our website or contact us:
- Your name and email address (when you submit a contact or enquiry form)
- Your phone number (if provided voluntarily)
- Business name and type (if provided)
- Information you share during a consultation or discovery call
- Technical data such as IP address, browser type and pages visited (via cookies)
3. How We Use Your Information
We use your personal information to:
- Respond to your enquiries and book consultations
- Deliver services you have requested from us
- Send relevant updates, proposals or follow-up communications
- Improve our website and user experience
- Comply with legal obligations
We do not sell, rent or share your personal data with third parties for marketing purposes.
4. Legal Basis for Processing
Under the UK GDPR, we process your data on the following legal grounds:
- Legitimate interests — to respond to enquiries and provide our services
- Consent — where you have opted in to receive communications
- Contract — where processing is necessary to deliver a service you have requested
5. How Long We Keep Your Data
We retain your personal data only as long as necessary. Enquiry data is kept for up to 12 months. Client data is retained for up to 6 years for legal and accounting purposes. You can request deletion at any time.
6. Your Rights
Under UK data protection law, you have the right to:
- Access the personal data we hold about you
- Request correction of inaccurate data
- Request deletion of your data ("right to be forgotten")
- Object to or restrict how we process your data
- Withdraw consent at any time
- Lodge a complaint with the ICO (ico.org.uk)
7. Third-Party Tools
Our website and systems may use the following third-party tools, each with their own privacy policies:
- Calendly — appointment booking
- GoHighLevel (GHL) — CRM and automation (from July 2026)
- Meta (Facebook/Instagram) — advertising
- Google Analytics — website analytics
- Google Meet — video consultations
8. Data Security
We take reasonable technical and organisational measures to protect your personal data against unauthorised access, loss or misuse. All data is processed and stored securely.
9. Changes to This Policy
We may update this policy from time to time. The latest version will always be published at www.davinaconnect.co.uk/privacy-policy.